Company Summary
ASPIRA, Fine Wine & Craft Spirits, is a collection of the most acclaimed wine and spirit brands within the Constellation Brands portfolio. ASPIRA is driven by talented winemakers, distillers, storytellers, and purveyors who are relentlessly focused on creating exceptional luxury experiences.
The ASPIRA Fine Wines & Craft Spirits portfolio includes Robert Mondavi\xc2\xae Winery, The Prisoner Wine Company, Schrader\xc2\xae Cellars, To Kalon Vineyard\xc2\xae Company, Booker Vineyard, Mount Veeder Winery, Lingua Franca Winery, High West Distillery\xc2\xae, Casa Noble\xc2\xae Tequila, Nelson\xe2\x80\x99s Green Brier Distillery, Copper & Kings Distillery, Austin Cocktails, and others.
These award-winning brands and, the passionate and talented people behind them, create the world\xe2\x80\x99s best wines and spirits at the nexus of art and science, where creativity and dedication meet unparalleled vineyards, grain sources, and state-of-the-art facilities around the world, from Napa Valley to Tuscany, Nashville to Tequila, Mexico. With respect for the icons who started it all, stewardship of the land and the boldness to do things differently, ASPIRA delivers unrivaled brands and experiences.
Robert Mondavi had a vision to make world-class wine in California\xe2\x80\x99s Napa Valley. This was a revolutionary idea in the 1960s, but Mr. Mondavi believed that California and specifically Napa Valley had the potential to create beautiful wine capable of standing in the company of the world\xe2\x80\x99s finest. He had the foresight to select the now globally acclaimed To Kalon Vineyard as the home for his winery which opened in 1966. Combining his vision along with a passion to win as a community, Robert Mondavi played a critical role as one of the pioneers establishing Napa Valley as a fine wine epicenter and shaping the wine industry as we know it today.
Located in Oakville, California, Robert Mondavi Winery and the To Kalon Vineyard are renowned for producing some of the finest Cabernet Sauvignon in the world, in addition to its Sauvignon Blanc grapes, from which Mr. Mondavi crafted his signature wine, Fum\xc3\xa9 Blanc. Today, the arch & tower of the winery serves a beacon to the Napa Valley and an icon known around the world.
Position Summary
Reporting to the Director \xe2\x80\x93 DTC & Brand Management, the Brand Ambassador will be an outgoing and self-motivated representative of Robert Mondavi Winery. This role will engage with, support, and educate both consumers and specialized trade, including restaurants, sommeliers, and liquor store buyers in a variety of ways. The ideal candidate will build in-account and at-event relationships, will sell and provide support at on and off-premise accounts and will develop innovative methods to showcase and promote our world class wines.
Responsibilities
Identify and implement opportunities to drive sales and education in both on and off-premise accounts. Examples include, on premise and retail tastings, staff trainings, sampling staff, PR events, wine list placements, and wine dinners.
Develop reporting to track account visits and initiatives, sales targets, market performance (shipments, depletions, revenue, etc.) ensuring Robert Mondavi Winery has continual presence in top tier accounts.
Assist in supporting education events as needed (PR, press, influencers, etc)
Working with the Sales organization - Identify the right accounts suitable for high quality distribution and skillfully interact with them, while articulating the unique essence of the Robert Mondavi Winery portfolio.
Host events and experiences both on-site (at the winery/tasting room) and off-site for key trade and consumer initiatives nationally.
Fuel consumer engagement and acquisition into Robert Mondavi Winery consumer journey (on/off-prem, winery visitation, e-comm, wine club, etc.)
Develop and nurture strong relationships:
Local and regional accounts
Distributor sales team
CBI Commercial team
Brand and PR team
Robert Mondavi Winery Hospitality and DTC team
Robert Mondavi Winery Winemaking team
CBI and Distributor training: portfolio wine education, vintage transitions, brand trainings, and other key wine programs
Represent Robert Mondavi Winery at key trade events nationally, and select initiatives internationally.
Execute local sponsorships and PR events
Develop and maintain relationship with Brand, Hospitality, DTC, PR and Sales teams
Communicate successes to leadership and local distributors
Always looking for opportunities to add new flagship accounts
Cultivate and assist in development of brand education materials inclusive of selling material, brand modules and general content creation
Minimum Qualifications
Minimum 5 years of wine sales/education experience
Bachelor\'s degree is preferred
Wine Certifications: WSET Level 3, MS, and/or MW preferred
Proven ability to educate and motivate sales
Excellent communication skills
Ability to persuade and influence
Strong storytelling capabilities
Must have extensive knowledge of the Wine Industry with a focus on the Luxury and Fine Wine Category
Competence on global wine market and specifically California/Domestic wines being distributed in the USA and International markets
Best in class knowledge of entire competitive set i.e. major producers across all main Wine Appellations
Must have a passion for wine, extensive wine education and knowledge with a focus on Luxury wines consumed globally
Strategic mindset for developing brand education materials for a global reach
Willing to travel, up to 50% (both domestically and international)
Physical Requirements/Work Environment
Must be available for evening and weekend work from time to time
Able to travel to key cities within the USA (and select global markets)
Must have a valid driver\'s license
Minimum 21 years of age
Must be able to stand, walk, sit
Use hands to handle or feel; reach with hands and arms
Climb or balance stairs/ladders
Stoop, kneel, crouch or crawl; talk and hear
Must have close vision, distant vision, and ability to adjust focus, peripheral vision
Must be able to stand for extended periods of time
ASPIRA, Fine Wines & Craft Spirits is a division of Constellation Brands. Constellation Brands is a producer, creator and marketer of beer, wine & spirits brands that people love. Constellation Brands is the fastest-growing large CPG company in the U.S at retail with operations in the U.S., Mexico, New Zealand and Italy.
Location Napa, California
Additional Locations San Francisco, California
Job Type Full time
Job Area Marketing
The salary range for this role is: $93,400.00 - $163,400.00
This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee\xe2\x80\x99s pay position within the salary range will be based on several factors including, but limited to, the prevailing minimum wage for the location, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and any other benefits to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company\'s sole discretion unless and until paid and may be modified at the Company\xe2\x80\x99s sole discretion, consistent with the law.
Equal Opportunity
Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations).
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