A bit about the role:
The Content Strategist creates written, social media copy, aligns visual content with overall narratives and performs content audits or gap analyses to ensure the uniformity of content and its alignment with business goals across communications channels. The Content Strategist researches and stays abreast on the latest developments in terms of content trends and consumer behavior, updates content to meet content standards and ensures consistency across channels from websites to social media to video.
Key Responsibilities
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