Overview: Amer Sports is a dynamic, global sports company offering passionate achievement-oriented professionals the chance to succeed and flourish in an international environment. Our globally recognized brands include Salomon, Wilson, Atomic, Armada and Arc\xe2\x80\x99teryx. We are a company where ambitious, competent and motivated people can make their mark. All our team members are ready to strive for the best of the company and to win together. Just like our customers, we are dedicated to an active lifestyle and sports. Join us. What You\'ll Do: We are currently seeking a Digital Marketing Manager for our Atomic Team. This role is focused on the development, management, and execution of the wholistic digital marketing strategy in North America, delivering an exceptional online consumer experience for Atomic. This role will collaborate with brand marketing, key global stakeholders and sales teams to execute a well aligned digital marketing program. To elevate Atomics\xe2\x80\x99 online brand presence through holistic digital marketing strategies and key e-tailers to provide the consumer a compelling product and brand experience.
To perform this job successfully, an individual must be able to perform each essential duty and responsibility satisfactorily:
Influencer Marketing
Own the performance of North American ambassador/influencer campaigns in co-ordination with the Atomic global team
Own campaign planning and execution of local online ambassador team & aggregate locally relevant content
Etail/Ecomm
Support the development of the digital component of JBPs with key accounts
High level of engagement developing & executing JBP\xe2\x80\x99s with key North American Etailers
Own the marketing component of the NA Atomic eComm strategy
Direct Marketing
Develop & execute digital marketing communication calendar across all owned channels
Drive local CRM enhancements
Coordinate regional post-launch follow-ups for success tracking and improvements
Other
Develop a social media content strategy aligned with global stakeholders/calendar
Understand and adapt to the different social media platforms (algorithms, trends, etc.).
What We\'re Looking For: This role prefers a Bachelor\xe2\x80\x99s Degree; however, a combination of education and work experience will be considered. We are looking for a candidate with a minimum of 2-3 years work experience in branded consumer good industry; athletic, outdoor/or sporting goods market preferred The requirements listed below are representative of the knowledge, skill, and/or ability required.
Work Experience:
2-3 years work experience in branded consumer good industry; athletic, outdoor/or sporting goods market preferred
Has worked several years in digital marketing, marketing, and account management
Specific, substantial experience of Digital Marketing channels
Experienced in gaining consumer/channel insight, analysing data and putting relevant actions in place
Required Compentencies:
Developing a brand focused Digital Game Plan
Initiating Action and follow-through, Persuading & Influencing
Presenting and Communicating Information
Planning and Organizing
Relating and Networking
Writing and Reporting
Self-sufficient
Additional Skills:
Mastery of Digital Toolbox and Ecosystem
Brand/Marketing
Etail/Online/OmniChannel Knowledge
KPI tracking, analysing, reporting (attributing)
Excellent Presentation skills
Outlook, Internet, MS Office, Analytical Tools
Consumer Content Marketing
Website Design/UI/UX
What We\'ll Provide
This role is based at the regional headquarters for our Amer Sports Winter & Outdoor category of Brands in the city of Ogden, Utah-the gateway to the many exciting ski spots and other outdoor recreation. We offer a great work environment with talented & passionate colleagues all over the world! Other benefits and perks include:
Medical, dental and vision
401k with company match
Life insurance, pre-tax transit benefit program
Discounts on Amer Sports products
Smart casual dress
Free gym membership and ski pass
Summer hours
Amer Sports is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, disability, or any other legally protected characteristics.
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