Job Description

UM is a global media agency committed to Futureproofing our clients\' businesses. We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. As the leading global media network in IPG Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of global clients including Accenture, American Express, GoPro, Johnson & Johnson, Levi Strauss & Co, Mattel, Sony, and Spotify. UM is globally headquartered in New York, with North American offices in San Francisco, Los Angeles, Dallas, Chicago, Birmingham, Detroit, Montreal, and Toronto.

At UM, we know our employees are our greatest asset. We are committed to fostering a culture rooted in Diversity, Equity & Belonging, where everyone feels they belong, and their contributions are valued. We prioritize personal and professional growth, encourage an entrepreneurial spirit to pursue passion projects, and celebrate our people and community with moments of joy and spontaneity. Our leadership is dedicated to building a culture of care that permeates every element of the company from work flexibility to career planning to regular talent reviews, and more. Our DNA, for UM, helps guide us in all that we do:

• Fearless: We bring our authentic selves to work and put our whole selves into the work
• Optimistic: We approach challenges with empathy and curiosity, infusing joy into everything we do
• Relentless: We\'re unwavering in our pursuit of the right solution, eager to reimagine what\'s possible
• Unified: We band together to accomplish what we could not otherwise do alone
• Masterful: We\'re constantly growing in our craft, setting new standards for our industry and our world

We are proud to be named an AdAge Best Place to Work several times over, a Top Workplace in the US by Great Places to Work, a top 10 FORTUNE 2022 Best Workplaces in Advertising & Marketing and She Runs It\'s 2021 Outstanding Company for Working Mothers. But feedback is most meaningful when it comes from our own people: over 90% of our employees say the agency is a great place to work and 95% say they are proud to work at UM.

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the Red team as Digital Activation Director In this role you will assist in buying. You will be responsible for developing, executing, and monitoring all media investment strategy and plans for clients, ensuring the work is to specification and correct as well as overseeing any applicable team work, resource/allocation, growth and development.

Responsibilities

• Lead investment and activation across appropriate media channels as needed, including direct account and client service responsibilities
• Develop go to market strategy, recommendations and POVs
• Provide thought leadership in alternative buying models and integrated projects
• Oversee investment plan development and implementation, incorporating necessary and appropriate rationale and research for client buy-in
• Negotiate and implement added value inventory, research partnerships and custom sponsorship elements
• Oversee and take accountability for budgets and savings
• Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts
• Own partnership development and issue resolution between both parties
• Own client relationship as it relates to media investment and take ultimate accountability for team\'s day-to-day responsibilities
• Provide counsel on marketplace trends and investment expertise for clients and client teams
• Maintain, develop and grow relationships with appropriate client level contacts

Required Skills & Experience

• Experience with multiple client and business categories
• Excellent quantitative skills
• Ability to interpret and analyze data to inform go-to-market strategies
• Strong marketplace relationships with senior sales people at major media companies

Desired Skills & Experience

• Bachelors degree required
• 7-10 years of experience in media buying
• Creative approach to defining deal terms including pricing models and value based on client objectives
• High level of comfort presenting to clients and internal team members
• Proven track record with client relations and growing existing business
• Solid understanding of marketing/communications process and the role of investment in it
• Strong digital background required

We See You

We embrace diversity, and our responsibility to maintain an inclusive environment is core to our culture and values. We see diversity of people and experiences as fuel for creativity and innovation needed to bring about the best experiences and services. A diverse workforce means we can grow together, be better problem solvers, and bring about long-term, meaningful change where we will achieve above and beyond our business goals. We are better together..

When you join Mediabrands, you join a global community and are valued for who you are - your lived experiences, the contributions you make, and the distinct perspectives you bring. Here, what you think and who you are is just as important as what you do. As we recruit, we are dedicated to looking beyond what a resume can show. If you think you\'d be a great addition to the team but don\'t have the exact experience or skills, we encourage you to apply and share your unique background with us. We see you at Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee\'s/applicant\'s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email .

About Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). Mediabrands manages approximately $40 billion in marketing investment globally on behalf of its clients and provides strategic services and solutions across its award-winning, full-service agency networks UM and Initiative and through its innovative marketing specialist companies Reprise, Magna, Orion, Rapport, Healix, Mediabrands Content Studio and the IPG Media Lab. Mediabrands clients include many of the world\'s most recognizable and iconic brands from a broad portfolio of industry sectors. The company employs more than 13,000 marketing experts in more than 130 countries representing the full diversity of humanity. For more information, please visit our website: www.ipgmediabrands.com

Salary Range

$115,000\xe2\x80\x94$130,000 USD Apply NowCancel

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