Job Description

The Manager, Marketing is responsible for leading the development and coordinated execution of overall marketing strategy to drive results for at least two of Manheim\'s locations. This position will be responsible for positioning the Manheim brand with existing and prospective clients and will create strategic plans to drive growth at each location. Must have people leader experience and ability to manage multiple key initiatives. This position will drive collaboration between the market sales team, auction marketing leads, corporate marketing stakeholders, and other high opportunity teams within Cox Automotive. Position will have financial and budget responsibility.

What You\'ll Do:

Leadership:

• Drive marketing best practices adoption and brand alignment for multiple Manheim auctions through solid line management responsibility to marketing and client engagement specialist teams at the assigned locations

• Deliver marketing expertise and collaboration within the location leadership teams to drive business results

• Experience in managing and driving teams

Strategic Planning:

• Leads development of joint location marketing strategy and annual planning and evaluates relevant data and analytics to inform strategy and achieve goals and objectives

• Drive key initiatives within assigned locations to meet business objectives

• Define goals and metrics to meet campaign objectives

• Recommend marketing spend needed to accomplish objectives

• Manage marketing budget at each location to deliver largest impact of marketing strategy

• Ensure alignment of plan with overall marketing strategy and brand guidelines

• Support campaign development for key events as dictated by new business opportunities and local/corporate initiatives

Marketing Execution:

• Oversee development and implementation of marketing strategy, plan development, and execution

• Delegation of tactics to drive plans and campaigns to completion through campaign management and Field Marketing Director

• Communicate post-campaign results and metrics vs. goal to local leadership, Field Marketing Director, and corporate marketing as applicable

• Manage workload and expenses to ensure projects are delivered on time and within budget

Collaboration:

• Single point of contact for locations (regarding: consulting/data requests, creative, etc.)

• Present and gain alignment from key stakeholders (GM, AGM, Field Sales, Corporate Marketing)

• Consistently spend time at assigned locations to build relationship and understand local needs to ensure alignment

• Participate in location leadership meetings

• Partner with business units within Auction and Wholesale Services to identify and deliver strategy that drives results

• Collaborate with Field Marketing Director to ensure adoption of best practices

Who You Are / Qualifications:

Minimum

• Bachelor\'s degree in a related discipline and 6 years\' experience in a related field. The right

candidate could also have a different combination, such as a master\'s degree and 4 years\'

experience; a Ph.D. and 1 year experience in a related field; or 10 years\' experience in a

related field

• 1+ year of experience in management or lead role

Some travel required, approximately 15%, will be a combination of driving or flying, depending on the location, and some overnights.

Preferred:

• Experience in strategic planning, CRM, campaign development and execution, campaign targeting, email
• marketing.
• Technical skills combined with an analytical approach
• highly beneficial
• Presentation and communication skills Email marketing
• Project management Advertising
• Online media Social Media
• Database marketing CRM Experience
• Recent experience with web analytics tools
• Excellent working knowledge of Excel and major MS Office applications
• Attention to detail with ability to stick to deadlines and work within budget
• Highly organized

Office work environment: ability to sit and or stand for prolonged periods of time.

Join the Cox family of businesses and make your mark today!

USD 101,500.00 - 152,400.00 per year

About Cox Automotive

At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more. What\'s more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today!

About Cox

Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today!

Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page .

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual\'s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

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