Job Description

As a Social Media Assistant, you will play a crucial role in implementing our social media strategy to enhance brand awareness, promote our products/services, and engage with our audience across various social media platforms. You will work closely with the marketing team to create compelling content, monitor social media channels, and analyze performance metrics to continuously improve our social media presence.

Responsibilities:

Scheduling: Plan and schedule social media posts using social media management tools to ensure a consistent online presence and reach our target audience at the optimal times.

Community Engagement: Monitor comments, messages, and mentions across social media platforms, and respond promptly while maintaining a positive and professional tone.

Audience Growth: Actively engage with potential followers, customers, and industry influencers to grow our social media following organically.

Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices, and incorporate them into our strategy when appropriate.

Collaboration: Collaborate with the marketing team to ensure social media campaigns align with overall marketing objectives and brand messaging.

Reporting: Prepare regular reports on social media performance and provide recommendations for improvements and optimizations.

Qualifications:

Strong written and verbal communication skills with a keen eye for detail.

Proficiency in social media management tools (e.g., Hootsuite, Buffer) and graphic design software (e.g., Canva, Adobe Creative Suite).

Familiarity with social media advertising and paid promotion strategies.

Basic understanding of SEO and content marketing principles.

Creativity and a passion for staying updated on industry trends and emerging platforms.

Porvox Speak