Job Description

Provide subject matter expertise in the development of marketing assets that support a broad portfolio of products (devices, services, accessories, etc.). Work cross functionally to ensure successful product launches and channel readiness to sell and support new products through close collaboration with sales operations, retail and digital merchandizing teams, PR, and third-party vendors. Drive development of channel facing product support materials (field communications, training guides, web content,) and launch related activities. Support creation and lifecycle of product value propositions and retail positioning that communicates clear consumer benefits and differentiation. Lead brand advocacy programs and development and creation of training programs to drive expertise in product launches.

\xc2\xb7 Lead development of channel facing communications in support of Home and Business Internet products and services.

\xc2\xb7 As an ambassador for the line of business, provides guidance for product positioning, value proposition and advocacy programs to ensure appropriate retail staff engagement and customer conversion.

\xc2\xb7 Leads collaboration with internal and external partners in designing and implementation of training materials/videos for product launches; ensure accuracy and adherence to brand guidelines.

\xc2\xb7 Create and maintain product and initiative roadmaps.

\xc2\xb7 Provides subject matter expertise in support of a cross functional team of marketing partners collaborating in the introduction of new products; includes development of value props, training, collateral development, merchandizing, PR, CRM, etc.)

\xc2\xb7 Ensure product collateral is aligned to broader U S Cellular messaging, rooted in customer value drivers, working closely with brand, category, and third party marketing teams.

\xc2\xb7 Closely monitor marketing messages throughout the lifecycle of products to ensure messages remain up to date and relevant to the evolving customer needs and product landscape.

\xc2\xb7 Participate in weekly meetings to remain up to date on devices, accessories, product offers and value-added services.

\xc2\xb7 BA/BS in marketing, communications, or related field required

\xc2\xb7 Minimum 5 years in product marketing or product management preferred

\xc2\xb7 Awareness of project management methods preferred

\xc2\xb7 Marketing background at a wireless carrier, consumer electronics manufacturer, consumer packaged goods manufacturer, or agency preferred

\xc2\xb7 Exceptional communicator and writer, able to present to large audiences at sales meetings, partner events, and conferences.

\xc2\xb7 Strong collaborator with proven track record of delivering new products to market working across marketing disciplines

\xc2\xb7 Excellent interpersonal and value based negotiating skills, with a strong growth mindset

\xc2\xb7 Strong time management skills required.

Salary rang $74,800-$112,934

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Benefits

Associates have access to healthcare benefits (medical, dental and vision), retirement plans (a 401(k) plan with company match and a pension plan funded by the company), Paid Parental Leave (6 weeks after 6 months of employment), Basic Life Insurance (if eligibility requirements are met), Education Assistance (after 3 months of employment), paid Vacation Days (15 days accrued per year for full-time/6 days accrued per year for part-time), paid Sick/Care-Giver Days (6 days accrued per year), and seven paid national holidays and one floating holiday, among others. Short Term Disability (after 6 months of employment) and Term Disability (180 day waiting period) coverage is also available for full-time associates. Associates Scheduled to work under twenty hours per week or for a limited term are eligible for medical plans and retirement plans (a 401(k) plan with company match and a pension plan funded by the company).

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