Svp, Head Of Media And Digital

Alpharetta, GA, United States

Job Description


Calling all innovators \xe2\x80\x93 find your future at Fiserv.We\xe2\x80\x99re Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants, and consumers to one another millions of times a day \xe2\x80\x93 quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we\xe2\x80\x99re involved. If you want to make an impact on a global scale, come make a difference at Fiserv.Job Title SVP, Head of Media and DigitalWhat does a successful SVP, Head of Media and Digital do at Fiserv?The SVP, Head of Media and Digital will be responsible for overseeing all media campaigns, setting, and managing budgets, analyzing data and ensuring the brands message reaches the right audience. You will be responsible for developing and executing effective media strategies to drive brand awareness, increase consumer engagement, and ultimately achieve business goals. You will also be responsible for SEO, lead generation and .com across Fiserv \xe2\x80\x93 as well as unlocking our partners platforms as a \xe2\x80\x98media channel\xe2\x80\x99 for Fiserv.What you will do:You will work closely with various internal Marketing, COE teams, as well as external agency partners, to ensure the successful implementation of media campaigns.Research and analysis to understand media consumption habits and market trends to inform media planning decisions. Stay up to date with industry and emerging trends, platforms, and strategies to recommend and implement new opportunities to expand reach.Collaborate with internal teams to define campaign objectives, messaging and creative assets to ensure effective communication and brand consistency.Manage relationships with media vendors, negotiate contracts, and evaluate media proposals to ensure optimal placements and cost efficiencies.Oversee media buying process, including the selection and negotiation of media channels, placements, and ad formats to maximize campaign reach and impact.Monitor and analyze media performance metrics, such as impressions, reach, frequency, click-through-rates, and conversion rates, to optimize media campaigns and achieve desired outcomes.Manage and allocate media budgets effectively, ensuring accuracy and timely financial reporting and adherence to budgetary constraints.Lead and mentor a team of media professionals, providing guidance, coaching, and development opportunities to foster their growth and maximize their performance.What you will need to have:Bachelor\xe2\x80\x99s degree in marketing, business, or a related field12+ years\xe2\x80\x99 experience leading media and digital strategies5+ years\xe2\x80\x99 experience managing a direct and matrix teamB2C marketing experienceWhat would be great to have:MBA or master\xe2\x80\x99s degreePR or Media Agency experienceThis role is not eligible to be performed in Colorado, California, District of Columbia, Hawaii, Maryland, New York, Nevada, Rhode Island or Washington.Please note that salary ranges provided for this role on external job boards are salary estimates made by outside parties and may not be accurate.Thank you for considering employment with Fiserv. Please:

  • Apply using your legal name
  • Complete the step-by-step profile and attach your resume (either is acceptable, both are preferable).
What you should know about us:Fiserv is a global leader in payments and financial technology with more than 40,000 associates proudly serving clients in more than 100 countries. As one of Fortune\xc2\xae magazine\'s "World\'s Most Admired Companies\xe2\x84\xa2" 9 of the last 10 years, one of Fast Company\xe2\x80\x99s Most Innovative Companies, and a top scorer on Bloomberg\xe2\x80\x99s Gender-Equality Index, we are committed to innovation and excellence.Our commitment to Diversity and Inclusion:Fiserv is an Equal Opportunity Employer, and we welcome and encourage diversity in our workforce that reflects our world. All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by law.We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.Warning about fake job posts:Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information.Any communications from a Fiserv representative will come from a legitimate business email address. We will not hire through text message, social media, or email alone, and any interviews will be conducted in person or through a secure video call. We won\xe2\x80\x99t ask you for sensitive information nor will we ask you to pay anything during the hiring process. We also won\xe2\x80\x99t send you a check to cash on Fiserv\xe2\x80\x99s behalf.If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local FBI field office or to the FBI\xe2\x80\x99s Internet Crime Complaint Center.

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Job Detail

  • Job Id
    JD4392118
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Alpharetta, GA, United States
  • Education
    Not mentioned